ºÚÁϲ»´òìÈ

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Communication & Media Arts

The ability to get your message across is key to any successful venture, in work and in life. In this communication arts degree program, you’ll strengthen your skills in all forms of communication, including writing, reading, speaking, listening, video, graphics, and more.

man holding camera
man holding camera

Types

Associate
Bachelor
Minor

Location

On-Campus
Online

Credits

42*

Cost

$9,875
$220/credit hour

Effective communication is at the core of all human interaction.

Every industry values effective communication and critical thinking skills. Get a step ahead with a degree that helps you become the best communicator in the room.

With a Bachelor's Degree in Communications and Media Arts, you’ll have a chance to earn college credit while learning career-building skills through practical experience in areas like forensics, broadcasting, and internships. At ºÚÁϲ»´òìÈ, classes are small enough for you to really get to know your classmates and professors, and we offer plenty of on-campus opportunities to stretch your wings in our digital media studio, campus newspaper, podcasting course, and nationally recognized speech and debate team. If you have a love for clear, responsible, and beneficial communication and a desire to explore careers ranging from education to business to social media, you should begin with a bachelor’s degree in communication arts.

Anchor: Stats

By the Numbers

70+

Newspaper Awards

22

Debate Champions
Anchor: Programs & Requirements
Programs & Requirements

Programs & Requirements

* The credit hours listed on this page only reference the specific program requirements and do not reflect the total hours necessary to receive your bachelor’s degree in communication arts. ºÚÁϲ»´òìÈ requires all students to obtain a minimum of 60 hours for an Associate of Arts in Communication and 120 hours for a Bachelor of Arts in Communication. Transfer and prior learning credits may be counted toward those totals.

To learn more about our General Education Requirements, please visit the page referenced below or explore our Academic Catalog. 

General Education Requirements

Bachelor's Degree in Communication Arts

Build a strong foundation in various forms of communication while you try your hand at specific aspects like mass communication or rhetoric. With your bachelor’s degree in communication arts, you can choose between four different concentration areas to go in-depth with key subject matter and specific career opportunities: advertising and public relations, journalism, integrated communication, or theatre arts.

ºÚÁϲ»´òìÈ also offers a major in communications that integrates marketing and business into the course curriculum enabling students to build a strong background in both fields. Want to eanr more? Then check out all the Integrated Marketing Communications program as to offer. 

Learn More

Course Requirements

Minors

A bachelor's-level communication arts degree isn’t the only option for becoming a better communicator. With a minor in communication arts, you will gain invaluable communication skills that will prove beneficial to any major and your future career. As with a bachelor’s in communication arts, you’ll choose one of four concentration areas to emphasize key subjects in your communications studies.

Note: COMM Majors cannot minor in communication arts, journalism, or strategic communication, regardless of their major's concentration.

Course Requirements

Associate Degree in Communication Arts

An Associate of Applied Science in Communications or Media Arts could help you become a better communicator. With an associate degree in communication arts, you will gain invaluable communication skills that will benefit your future career and your life as a whole.

Course Requirements

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Anchor: Mission & Goals

Mission & Goals

The mission of the communication arts degree at ºÚÁϲ»´òìÈ is to provide the opportunity and training to improve your verbal and written communication skills. Through the program, you will become a more effective and ethically responsible communicator.

Develop stronger critical, analytical, and problem-solving skills.
Sharpen your writing and verbal communication skills.
Use a variety of broadcast technology.
Create content for news outlets, social media, websites, speeches, and more.
Work well in a team to accomplish common goals.
Anchor: Career Outcomes

Communication & Media Arts Careers & Outcomes

All stats from U.S. Bureau of Labor Statistics

Writer/Author: $69,510

Writer/Author: $69,510

Writers and authors develop written content for various types of media.

Public Relations Specialist: $62,800

Public Relations Specialist: $62,800

Public relations specialists create and maintain a positive public image for the clients they represent.

Professor: $79,640

Professor: $79,640

Postsecondary teachers instruct students in a variety of academic subjects beyond the high school level.

Social Media Specialist: $56,770

Social Media Specialist: $56,770

Social media specialists communicate with the public through platforms that allow users to create and share content online. They run their employers’ social media accounts, working to build a brand’s reputation.

Advertising Manager: $133,380

Advertising Manager: $133,380

Advertising, promotions, and marketing managers plan programs to generate interest in products or services.

News Reporter: $48,370

News Reporter: $48,370

News analysts, reporters, and journalists keep the public updated about current events and noteworthy information.

Anchor: FAQs

Common Questions

Anchor: Faculty

Faculty Experts in Communication and Media Arts

Learn more about your future communications and media arts professors.

Robert Floyd

Robert Floyd

Assistant Professor
Communications and Media Arts

Robert Floyd

Contact Information

606-539-5566
robert.floyd [at] ucumberlands.edu
Jeremiah Massengale

Jeremiah Massengale

Assistant Professor, Director of Journalism, Faculty Advisor for The Patriot (Campus Newspaper)
Communications and Media Arts

Jeremiah Massengale

Contact Information

606-539-4527
jeremiah.massengale [at] ucumberlands.edu
GCR 109
Dr. Michael Dickman

Dr. Michael Dickman

Professor
Communications and Media Arts

Dr. Michael Dickman

Contact Information

606.539.4442
michael.dickman [at] ucumberlands.edu
Grace Crum Rollins Building, RM 112
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